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How does it work to be a Domestika instructor?

Lucy Werner
5 min readJan 3, 2023

I launched a Domestika course last month, here are the questions I’ve been asked by people wanting to be instructors 👩🏻‍🏫

Image: Domestika profile shot

Can you pitch to be an instructor?

I didn’t pitch, but I have subsequently launched two people succesfully since I was accepted.

So YES you can pitch (and I would try to pitch anything in life). This article is based on podcast pitching but will help to give you a framework to start from:

Make sure you include any links to you being on camera. If the person is discovering you for the first time, they can get a sense of your confidence on video.

Domestika is focused on all aspects of creativity, and its audience is typically creative entrepreneurs. I wouldn’t worry if you have a non-traditionally creative topic, but I would ensure that your brand and audience match.

Read: the stuffy corporate look is out.

Who should I pitch to?

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Lucy Werner
Lucy Werner

Written by Lucy Werner

Lessons on self promotion and creative living, to help you make an income from your expertise and passion.

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