Four of the biggest branding mistakes I've made…

(So you don't have to)

Photo of author Lucy Werner with Hype Yourself & Brand Yourself

I've been running my own PR consultancy for 7-years. The co-founder of my children joined to set up the branding and design division in 2019. Since then, I've been on a steep learning curve and even co-authored a book on branding with him. (It's all his brains, I'm the brawn).