Let me just start by saying I am not the most confident person. However, I have realised that spending vast amounts of my spare time as a mini person in tap dancing classes and amateur dramatics at the local youth drama group has had a positive knock-on effect on promoting…

Lessons from a publicist who didn’t use a press release to announce her business news. Let’s start with what led to this situation in the first place. I had a clear roadmap for my work/life balance. In January 2019, I won my book deal as part of Alison Jones 10-day…

How to stand out with the crowd when you don’t want to have a stuffy book launch in a corporate book store with a packet of stale nuts and some crispy red wine. — Whether self-published or with a major publisher, you can host a book launch that fits your personality, amplifies the book messaging and reaches your target audience. Here are five different ideas from some of my favourite authors that you can borrow for your book launch.

Last month, my husband and two children armed with French passports and a spousal visa for me (thanks, Brexit) and an animal health certificate for the dog (thanks again, Brexit) packed our belongings into the back of our 4x4. and drove across France to our first rental property. — Here is how we are getting along… How is it living in the South of France? is the most popular question I get asked.

How to use Adobe Express to jumpstart your business brand — I’m married to a designer, and for a long time, whether creating a graphic Instagram post, brochure, or presentation — you name it — I was asking him to help me do it. It has created bottlenecks in my work and wasn’t great for our relationship. Full disclosure: I am…

I moved to rural France from London 7-weeks ago, and it’s like being transported into the Calm app screen saver. Part of my birthing pains in this experience is shaking off my old fast London habits like digital doom scrolls. I’ve enjoyed returning to my childhood hobbies — writing being…

I’ve worked in public relations for the best part of two decades, and you’d be shocked at how many people go to a PR agency without fully understanding what PR is. PR is more than just telling your story to journalists. Anything you do is in the public eye and…

Tips and takeaways from my own book-writing journey to help you with yours. When I started out my own agency in 2014, it had been a long time since I’d worked on the shop floor. I wanted to brush up on my skills of how to do great PR &…