10 ways I predict AI is going to change PR for freelancers and small business

Lucy Werner
5 min readDec 31, 2022

A few predictions of how DIY PR for entrepreneurs and PR freelancers could change

Artificial intelligence (AI) has had some wild PR of its own in the last fortnight after a human-like AI chatbot called ChatGPT got many entrepreneurs talking.

Lucy Werner

A nobody helping people to become somebody. Author of Hype Yourself. Moved from London to the South of France. Creative Entrepreneur.